SEO is the process of increasing a website’s ranking in major search engines and directories for a given list of relevant keyword phrases. This is accomplished by identifying the keyword phrases that are most beneficial to the website; optimizing the website’s meta-tags and page content; and removing barriers to search engine crawlers.
Apex Production utilizes only ethical SEO techniques that strictly adhere to published search engine standards and recommendations. Once optimized, we submit your website to the most popular search engines and directories. The result is that the overall quality and quantity of website traffic is greatly improved.
Our SEO process is comprised of 4 major steps: Analysis, SEO Strategy Development, Optimization and Submission. Each step is detailed below:
SEO Benefits & Deliverable
SEO Strategy Document
Comprehensive Analysis of each Major Competitor’s SEO Strategies
Finalized Target Keyword Phrase List
Recommendations for Structural and Navigation Changes
Creation of Optimized Meta-tag Content
Creation of Optimized Page Content
Link Popularity Development Recommendations
Benchmark of Current Rankings
Website Optimizations Implemented by Apex Production or You
Submission to the Most Popular Search Engines and Directories
SE Optimization & Submissions
During this step, recommendations from the Analysis step are incorporated into your website. This task is required for the effective conduct of the Submission step and may be performed by Apex Production or by you. After the Optimization step is complete, Apex Production will submit your website to the top search engines and directories. Note that it can take up to 90 days for inclusion into the major search engines. Due to the volume of submissions received by the major search engines, repeated submissions may be necessary.